SWMBRD is pleased to announce that the Company has approved the appointment of Pollock Sales Group Inc., doing business as “Riptide Sales Group” (“Riptide”), as its non-exclusive sales representative in the United States of America and the Caribbean (www.riptidescuba.net). Riptide will be engaged for a period of twelve months, commencing September 1, 2023, to market and sell the Company’s propriety swimboard (the SWMBRD) and related products to 1,450 retail Dive Stores in the USA and Caribbean.
About Riptide Sales Group:
Dave Pollock, Riptide’s President, is the former General Manager of Mares S.p.A. (www.mares.com/en/), one of the world’s most iconic scuba brands, and is the former Vice President of Head Sport GmbH (https://www.head.com/en_US/). Riptide is a sales and marketing organization specializing in selling into the retail scuba diving market sector. Riptide represents scuba and other aquatic products to more than 1,450 brick-and-mortar dive stores in the USA and Caribbean.
We are extremally excited about this relationship as SWMBRD’s clear synergy with snorkeling, spearfishing and other related aquatic activities makes this relationship a perfect fit, and the opportunity for increasing consumer awareness of SWMBRD in key markets is significant. This step is part of the Company’s global strategy of growing the SWMBRD brand through strategic geographical partnerships, including licensing, distribution, and sales representation agreements.”
Riptide President, Dave Pollock commented, “My team and I look forward to introducing SWMBRD into the dive industry. New products and innovation are key to keeping a market sector vibrant. Divers understand the importance of training or lessons and are open to learning how to use new cutting-edge products. We are excited about the opportunity to work with SWMBRD and its enthusiastic team.”
We are also very excited to tell you that Rowand´s Reef Scuba Shop, Rowand´s Reef Scuba Shop (rowandsreef.com) on Vancouvers trendy West 4th Avenue, has agreed to carry SWMBRD in their high profile retail location and have already had sales coming through the store. We will be working with them to develop demonstration and rental programs, as well as developing marketing, video, POS and social media materials for the store to ensure that this partnership is a success for all. The success we have at Rowand´s Reef, will be shared with Riptide as they begin to introduce us to the larger U.S. market.
We are very excited about the next few months for SWMBRD and look forward to sharing more updates as we move forward.
As always if you have any comments or questions please do not hesitate to call us.
Justin, Matthew and Gareth Schroenn